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Search Engine Optimization (SEO) Training

Search Engine Optimization (SEO) is a technique that helps a website to be listed on the top of the search results. Internet Marketing is thriving and SEO forms a significant part of it. As usage of search engine is increasing rapidly each passing day, Search engine experts are in great demand.

Our SEO Training in Chennai covers the complete rules and techniques of Search engine optimization, with practical guidance. You will learn all the key techniques such as Keywords Research, On-Page Optimization, Off-Page Optimization, etc.

In depth, our training will cover about how the search engines works, basic HTML tags that are needed in on page and off page technique, keyword and competitor analysis techniques, entire on page and off page optimization techniques, local search engine optimization tactics, basic SEO tools and the advanced Google tools such as Adwords, Analytics and Webmaster, Social Media Optimization (SMO) and latest Google updates.

There are several reasons available for why you need to choose our SEO training institute in Chennai. Most of the centres go behind cheap techniques and get hit by Google updates and as well suffer to recover from it without knowing the right optimization techniques. But, we here work smart to make the website remain in the same place as we follow and make you learn the effective techniques that are supported by Google. In addition to this, we will keep you updated in the latest SEO techniques and will aid you for getting placed in well recognized companies.

Our SEO Courses in Chennai will be suitable for all the peoples who need to learn new things in this web world. The most important thing that you should mark is we make you learn all these techniques through practical classes and we will make you work in live projects from the day 1. To view the complete curriculum, click the Sessions below.

SEO Training Modules

Part 1: Search Engine Optimization


What are search engines?
What is a Search Engine Database?

SEO Research

Domain Selection
Keyword Research
Competition Analysis

On-Page Optimization

Meta data Creation
H1, H2 Tag Checking
XML and HTML sitemap Creation
Robot.txt Function
ALT-Tag for the Images (Image Optimization)
Content Optimization
Copy Rights
Creating Web-Master Tool
Creating Google Analytics
Using Canonical URL Tag, to avoid Duplicate Content in your site
404 Error page
No follow and Do follow Relation

Off-page Optimization

Search Engine Submissions
Regional Search Engine Submissions
Social Bookmarking Submissions
Directory Submissions
Social media Submissions
Article Submission
Web 2.0 Creation
Blog Posting
Link Wheel Method
PPT Submission
Classified Submission
Blog Comments
Forum Posting
RSS Feed
Links Building Method
Press Release Submission

Part 2: Search Engine Crawlers

What are Search Engine Spiders?
How do Spiders Crawl the Internet and Collect Data?
How can webmasters control Crawlers?
Crawler IP address and Name
Controlling crawlers using Robots.txt
Controlling crawlers using the "no follow" tag
Controlling crawlers with htaccess
Data Indexing

Part 3: Links Building Method

What are Inbound Links?
Why develop inbound links for a website
Understanding One way and Two Way (reciprocal) links

Part 4: Understanding SERPs

What is a SERP?
How are results presented on a SERP
Organic and Inorganic Results
Site Positioning
What is meant by "Cached"?
What is SERP update and SERP movements? (frequency of update)

Any Graduate / Diploma / ITI Course

Basic Computer Skill

Basic Internet Knowledge

Knowledge in Functional English

Fresh Job Seekers

Web Developers

Digital Marketing Professionals

Web Masters

Contact Office:

Phone : 044 43 53 4999

Mobile : 9025 500 600

Email : admission@zuaneducation.com

Well-structured and Industry-relevant Course Curriculum

Experienced and Dedicated Faculty Members

Exposure to Live Projects from Day One

Periodic Evaluation and Feedback

Placement will be Provided on Successful Completion

30 Days

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For the attention of corporate houses: Your hunt for the fresh and competent human resources ends here. As we impart the industry-relevant skills to our students, they perfectly fit into the profile of your expectation. Apart from this, they are conditioned to get accustomed to the corporate milieu in the shortest span of time. Hence, hire our students and rest assured!

Want Help? Call +91 9025 500 600 Visiting Time : (9am - 9pm IST, Mon-Sat)
Phone Enquiry is available on Sundays too